Design

Piggy Banks to Power Moves: Kamunity.io's Financial Journey

Piggy Banks to Power Moves: Kamunity.io's Financial Journey

Industry

Fintech

Role

Product Designer

Duration

3 Months

Client

Kammunity

Launched In

2024

Date

Industry

Fintech

Role

Product Designer

Duration

3 Months

Client

Kammunity

Launched In

2024

Industry

Fintech

Role

Product Designer

Duration

3 Months

Client

Kammunity

Launched In

2024

01

INTRODUCTION

Kamunity.io is a community-driven fintech platform built to help people understand, manage, and improve their financial lives. The product gives users a clear, real-time snapshot of their money—across income, expenses, savings, and financial goals—so they can make smarter day-to-day decisions.

The vision was simple: make finance less intimidating and more collaborative, empowering users to learn from data, gain clarity, and adopt healthier financial habits.

Engage

Explore, Share, and Grow with Like-Minded Peers

Engage

Explore, Share, and Grow with Like-Minded Peers

Ignite

Discover Financial Strategies from Your Kamunity

Ignite

Discover Financial Strategies from Your Kamunity

Data Driven

Real Data, Real users

Data Driven

Real Data, Real users

Engage

Explore, Share, and Grow with Like-Minded Peers

Ignite

Discover Financial Strategies from Your Kamunity

Data Driven

Real Data, Real users

02

GOAL

Users wanted one place to track expenses, savings, credit card spending, and financial progress. Kamunity.io needed to provide a unified view—powered by linked bank accounts and machine learning—to guide users toward better financial habits and smarter decision-making.

03

CHALLENGES

The core challenge was understanding what people struggle with when managing finances. From user conversations, several themes emerged:

  • They want to manage money better but don’t know where to begin.

  • They’re looking for a single platform to track all expenses and savings.

  • They want tools that help cut down unnecessary spending and highlight saving opportunities.

Key Takeaways

  • Link bank accounts to automatically fetch transactions.

  • Connect credit cards to track spending and send reminders.

  • Use transaction data to show clear spending patterns.

  • Leverage machine learning to offer personalized insights and tips.

04

DESIGN APPROACH

Design Approach

Personalized Insights

The platform tailors recommendations based on users’ goals and spending habits. This ensures that tips and insights feel relevant, contextual, and motivating.

Effortless Tracking

Users can:

  • Review balances and recent transactions

  • Track category spending with visual trend charts

  • Monitor progress toward savings or debt goals

  • Identify unusual spending through alerts

These features keep users informed without overwhelming them.

Security & Trust

Financial data is securely handled with transparent privacy standards.

05

DESIGN PROCESS

Spend-by-category views, merchant ratings, and account linking processes were designed to feel smooth and easy to navigate. Regular usability testing ensured the product stayed aligned with user expectations.

User Journey

Onboarding

  • Sign-Up: Users create an account with basic details.

  • Personalization: They enter financial goals and link accounts like banks or credit cards.

Dashboard Overview

  • Overview: A holistic view of income, expenses, and net worth.

  • Financial Goals: Set and track savings or debt-reduction goals.

  • Expense Tracking: View spending across categories with clear charts.

  • Transaction History: See detailed, recent transactions anytime.

Smart Support

  • AI Recommendations: Personalized advice to save more and spend better.

  • Alerts: Notifications for unusual spending or upcoming bills.

Additional Features

  • Peer Interaction: Users can join groups with similar goals to share experiences and learn from others.

  • Merchant Ratings: Helps users understand where their money goes and which merchants align with their spending goals.

06

CONCLUSION

This project shows how user-centered design can make finances more approachable. By combining data-driven insights, thoughtful UX, and a supportive community model, Kamunity.io transformed financial management into a clear, engaging, and confidence-building experience.

Users are now empowered not just to track money, but to understand it—and take meaningful action.

  • Want to chat design, ideas, or opportunities?

    Contact Me

CONTACT

Design shouldn’t stop at the scroll.

Let’s talk → I’m one message away from your next big idea.

  • Connect with me on LinkedIn.

www.linkedin.com/in/shruthiselvakumar

  • Reach me directly through email.

Let's start
the conversation.

  • Want to chat design, ideas, or opportunities?

    Contact Me

CONTACT

Design shouldn’t stop at the scroll.

Let’s talk → I’m one message away from your next big idea.

  • Connect with me on LinkedIn.

www.linkedin.com/in/shruthiselvakumar

  • Reach me directly through email.

Let's start
the conversation.

  • Want to chat design, ideas, or opportunities?

    Contact Me

CONTACT

Design shouldn’t stop at the scroll.

Let’s talk → I’m one message away from your next big idea.

  • Connect with me on LinkedIn.

www.linkedin.com/in/shruthiselvakumar

  • Reach me directly through email.

Let's start
the conversation.

With thoughtful design, every touchpoint connects your users to what matters — less noise, more clarity, and a smoother path forward.

Email

shruthiselvakumar19@gmail.com

nebulas
white and brown elephant figurine

© Shruthi Selvakumar 2025 All rights reserved

With thoughtful design, every touchpoint connects your users to what matters — less noise, more clarity, and a smoother path forward.

Email

shruthiselvakumar19@gmail.com

nebulas
white and brown elephant figurine

© Shruthi Selvakumar 2025 All rights reserved

With thoughtful design, every touchpoint connects your users to what matters — less noise, more clarity, and a smoother path forward.

Email

shruthiselvakumar19@gmail.com

nebulas
white and brown elephant figurine

© Shruthi Selvakumar 2025 All rights reserved